Selected platforms · commerce · digital products
Difficult systems.
Clear outcomes.
A growing portfolio of WordPress, WooCommerce and custom digital work—covering long-term product ownership, complex integrations, performance, migrations and dependable delivery.
Explore 13 published projects below. Each project links to its own detailed record.
Featured work
More than websites.
Systems people depend on.

GharPar
I joined at the beginning of GharPar’s technical journey, replacing operations built around Google Forms and Sheets with a purpose-built platform. The work grew from an initial operational portal into a broader product ecosystem supporting customers, beauticians, scheduling and internal teams.
My role: Technical lead, product manager and long-term engineering owner.
CardiaTec
A digital platform for a cardiovascular biotechnology company, designed to communicate complex scientific work with clarity. The implementation balances editorial flexibility, visual credibility and a content structure that can evolve alongside the organisation.
Focus: Custom WordPress implementation, responsive presentation and maintainable publishing.


Reduce Studio
A design-led WooCommerce implementation where the commercial experience needed to feel as considered as the brand itself. The work required careful integration of content, product discovery and purchasing behaviour across responsive breakpoints.
Focus: WooCommerce engineering, front-end implementation and dependable content management.
Complete project index
All published work.
This index updates from the Project collection, so future published projects will appear automatically instead of being omitted from a manually maintained gallery.
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Haricoco.com
Sustainable food, recipes and fermentation knowledge Haricoco is a content-rich food platform centred on flavour, sustainable home cooking, fermentation and reducing waste. The project required a WordPress experience capable of organising recipes, editorial material and educational content without losing the warmth and personality of the brand. The work focused on a clear content structure, visual…
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Lutam.fr
Regional vehicle rental and online reservation Lutam is a long-established vehicle-rental business serving the Alpes-Maritimes, with multiple agencies and a broad fleet. Its digital platform brings locations, available vehicles, practical rental guidance and reservation journeys together in one customer-facing system. The WordPress implementation supports a service business where users need to move quickly from research…
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Reduce-studio.at
Selected project · WooCommerce / WordPress / GSAP / Bricks A commerce build where interaction design and implementation meet. Platform WordPress + WooCommerce Build system Bricks Builder Interaction GSAP Technical focus The visible project evidence shows a WordPress and WooCommerce implementation built with Bricks and GSAP. The combination places emphasis on commerce functionality, visual composition…
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CatilServizi.com
A digital platform for Venetian water logistics Catil Servizi provides specialist lagoon logistics in Venice, operating a fleet of boats, crane-equipped vessels, loading facilities and road vehicles. The website must explain an unusual operational capability to clients working across construction, art, cinema, events and complex city logistics. The WordPress project organises services, fleet evidence, certifications,…
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CarPlatesPro.com
Custom number-plate commerce with guided configuration Car Plates Pro sells UK road-legal replacement number plates and accessories. The commerce experience has to do more than display products: customers need to understand plate types, compliance requirements and configuration choices before placing an order. The WooCommerce build combines catalogue content with a guided number-plate builder and conversion-focused…
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Alkanooz.com
Hospitality products presented as a premium collection Alkanooz creates globally inspired serveware and hospitality products that combine traditional Pakistani craft with contemporary presentation. The store includes chafing dishes, serving pieces, tea ware, accessories and decorative collections for customers seeking distinctive tableware. The WooCommerce experience balances a large visual catalogue with brand storytelling. Category structure, product…
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Tooltique.co.uk
Selected project · WooCommerce / WordPress A focused WooCommerce implementation for a specialist retail catalogue. Platform WordPress Commerce WooCommerce Evidence Live retail project Project evidence The available project record confirms a WordPress and WooCommerce build for Tooltique. It is presented as direct portfolio evidence of commerce implementation rather than as a fabricated performance or revenue…
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Crystalwashington.com
A high-authority platform for a futurist and keynote speaker Crystal Washington is a futurist, author and Hall of Fame speaker who helps organisations understand technology, behaviour and the future of work. Her website needs to establish authority quickly while giving event planners direct access to speaking topics, media, credentials and booking information. The WordPress platform…
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Marigonahill.com
A residential destination presented through lifestyle and place Marigona Hill is a major residential development in Pristina combining homes, apartments, commercial spaces and a broader lifestyle environment. The website has to communicate not only individual properties but the infrastructure, education, leisure, culture and services that make the development a complete place to live. The WordPress…
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Nestabode.com
A property platform built around confident discovery Nestabode is a real-estate and property-focused digital experience. The project required a visual structure that could introduce the brand, organise property-led information and help prospective customers move from browsing toward a meaningful enquiry. The WordPress implementation focuses on clear hierarchy, responsive presentation and a maintainable content system. Rather…
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Hakem.ae
A conversion-focused platform for Dubai property advisory Hakem is a Dubai real-estate advisory brand built around personalised investment guidance. The website addresses international buyers who need confidence around market choice, legal and financial processes, property selection and long-term return. The project uses a focused funnel structure rather than a conventional brochure layout. Authority signals, investment…
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GharPar.co
Building an Enterprise-Grade Platform from a WordPress Core Visit: GharPar.co From Google Sheets to WordPress When GharPar began, the concept was simple: on-demand beauty services at home. The first MVP was literally a WordPress form that captured appointment requests and pushed them to Google Sheets. It was crude, but it worked — and it validated…
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CardiaTec.ai
Visit: CardiaTec.ai Working with CardiaTec, I developed a WordPress site using a modern block-theme setup powered by the Bricks Builder page-builder framework. From the outset the goal was to reflect CardiaTec’s cutting-edge work in cardiovascular multi-omics and AI, while delivering a site that is performant, clean, and highly adaptable. The site structure leverages Bricks’ native…
How to read this portfolio
The screenshot is the surface. The work is underneath.
Most of these engagements involved more than visual implementation: inherited systems, custom WordPress behaviour, commerce operations, third-party services, data structures, performance constraints or long-term product decisions. Individual project pages document that context wherever it is available.
The next stage of this portfolio is to add projects that are not yet represented in WordPress and expand the strongest records into full case studies with challenge, responsibility, architecture, delivery and measurable outcome.
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